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Pantone Unveils 2024 Color of the Year

January 8, 2024

“Peach Fuzz” (Pantone 13-1023) is color of the year for 2024. The hue is described as “nestled between pink and orange,” as a “cozy and comforting hue nurturing compassion and heartfelt kindness” and “a velvety gentle peach tone whose all-embracing spirit enriches mind, body, and soul.”

Leatrice Eiseman, executive director of Pantone Color Institute™, said they chose a color “radian with warmth and modern elegance.”

The company offers tips on how to use the Color of the Year in fashion, home décor, graphics, beauty, multimedia design, packaging, and more.

Also available (for purchase) are a formula guide, FHI (Fashion, Home + Interiors) color guide, cotton swatch cards, and a limited-edition mug.

Pantone, used by more than 10 million designers and producers worldwide, is a company of X-Rite, a global company that focuses on providing end-to-end color management solutions across industries.

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